The interaction between imagination and interpretation, form with purpose, is the essence of what my designs reveal. Simplicity in transmitting a rare but enjoyable combination of feelings is my primary goal. I stay open to the use of mixed materials and techniques, as some of my favorite pieces started out as accidents or experiments. My taste and influences are eclectic, as I truly believe that Art is found in everything we see, in everything we touch, and even in the sounds that surround us. I believe that a well-executed design expedites and improves communication. My goal as a Graphic Designer is to be able to deliver innovative, powerful, and creative solutions that meet the needs of my customers and clients. For instance, on one hand my design could convey either harmony or balance, or on the other hand my design could portray contrast or even disturbance in the mind of the spectator. However, our duty as graphic designers is to be open-minded and to incorporate as many tools as possible in our design process to solve a problem in a successful business-like way.
Typographic poster for Born Free Foundation.
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